Fads come and go and are available in
every industry. Automobile makers
created cars that became fads such as the Nissan Altima and the Toyota Prius. The
fitness industry with P90X; the clothing industry with skinny jeans; the
lemonade diet; music, social media fads – MySpace, Facebook, pinterest and more. I got caught up in fads when I first moved into my home and bought a futon.
Consumers spend more money on
purchases than necessary. Consumers who buy
fads usually do not manage their money wisely and get caught in the frenzy of
buying fads to fill a void in their life. Many consumers go into debt buying
fads when they know they really can’t afford it but do so to “fit it” hoping to
look stylish. Fads go out of
style very quickly and are a huge waste of money. Luckily companies know this so they make their
money quickly and begin work to develop the next fad. Fads are usually high priced or marked up and
in many cases aren’t worth the cost.
There are various others options
to purchase the same fad item for less but most consumers don’t take advantage
of those options. Many consumers buy the latest fads which may not consist of
quality material, may shrink, fade or not last long. It’s fine if you buy a few fads items but
your closet or home should not consist of fads.
You can buy clothes from Old Navy and look
better than someone who is wearing fad clothing. If you must buy fad clothes buy shirts or
blouses that can be worn longer by adding accessories or a nice jacket. Buying
fad jeans, coats, or shoes are the biggest waste of money. There are disadvantages to buying fads:
- May cause you to go into debt
- Can cause impulse shopping - buying fads just because they are on sale
- High Price
- Constant Change
- Poor quality
- No warranty or less than favorable warranty
Buy in terms of quality instead of
quantity. Quality purchases last much
longer. Buy in terms of style, materials used to make the item, warranty,
reputation of the company, etc. Start tracking your
spending to see how much you spend on fads in a month. You may be shocked at the amount. Reduce that amount by 30-50% and save the
money or use it to pay down debt.
Become an educated consumer. Learn how to comparison shop and how to
determine the quality of an item before purchasing it. Read reviews
on items that you are considering purchasing to see what others have to say
about the item. Read expert blogs or
websites to get additional reviews.
The next time you consider buying a
fad ask yourself these questions:
- Why do you buy fads?
- Do wearing or owning fads provide any benefits?
- Do you feel better when you purchase fads? If so, examine why?
- Can you afford to buy fads?
- Can you buy fads for a cheaper price?
- What do you do with the fads that go out of style?
- What would you do with the money spent if you didn’t buy fads?
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